UEFA is considering hosting the Champions League final in the United States, potentially as early as 2027.
This development follows UEFA and the European Club Association (ECA) entering exclusive negotiations with Relevent Sports, a New York-based agency, for global commercial rights to men's club competitions from 2027 to 2033.
Relevent Sports, founded by Miami Dolphins owner Stephen Ross, has a history of organizing major football events, including the International Champions Cup, and aims to bring significant European matches to U.S. soil.
UEFA President Aleksander Čeferin has previously acknowledged this possibility, stating, "Football is extremely popular in the United States these days. Americans are willing to pay [high ticket prices] for the best."
The potential shift to U.S. venues is part of a broader strategy to expand the global reach of European football and tap into the lucrative American market.
This move would mark a significant departure from tradition, as the Champions League final has historically been held in Europe.
The proposed partnership with Relevent Sports could pave the way for this change, with discussions suggesting that a final in the U.S. could occur by 2033.
Relevent Sports has been at the forefront of promoting European football in the U.S., and their collaboration with UEFA could facilitate this landmark event.
However, this proposal has sparked debate among fans and stakeholders.
Traditionalists argue that relocating the final could undermine the competition's European heritage and inconvenience local supporters.
Conversely, proponents believe it would enhance the sport's global profile and generate substantial revenue.
As UEFA and Relevent Sports continue their negotiations, the football community awaits a decision that could redefine the landscape of European club football.
Former Manchester United forward Diego Forlán is geared up to make his professional tennis debut at next month's Uruguay Open. The 45-year-old football legend will team up with Argentine player Federico Coria for the doubles event, bringing his competitive spirit to the tennis court in his home country.
An announcement from the tournament organizers excitedly declared: "Attention tennis and sports fans! This year at the Uruguay Open, we have an UNMISSABLE duo in doubles: Argentine tennis player Federico Coria and former Uruguayan football player Diego Forlan."
The Uruguay Open will be played at the Challenger Tour level, the second-highest professional tier in tennis. Coria, who boasts a career-high singles ranking of 49, will be a valuable partner for Forlán as they aim to win the doubles event.
Forlán, a cult hero at Manchester United, is fondly remembered for his impactful moments on the football field. He famously scored both goals in a memorable 2-1 victory against Liverpool in December 2002, followed by a dramatic 90th-minute winner against Chelsea, which helped Sir Alex Ferguson’s team clinch the Premier League title.
Interestingly, Forlán's journey echoes that of his father, who also transitioned from football to tennis after retiring. “My father played football, and after retiring at 41, he took up tennis. That’s why I started playing at the age of two. Everyone knows I dedicated myself to football before returning to this sport as diligently as I now do,” Forlán has shared. Football fans around the world will be very interested to see how the footballing legend gets on.